Wednesday, January 28, 2009

Social Media for Employment

"A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty."
~ Winston Churchill

My personal economic barometer tells me the recession has hit home hard with a lot of friends and colleagues. Many people I know have lost their jobs, others (who run their own businesses) have lost clients, customers have not renewed, and as employers--they've had to reluctantly let people go.

We all know that we're in tough times...
My question to you all is:

What are we (individually and collectively) going to do about it?

The first thing we can/must do is help one another:
Social networks (LinkedIn, Facebook) can help.

Kevin Fogarty has written 2 helpful articles for that are well worth a read:

1) Can You Facebook Your Way to a New Job?
Fogarty notes "Done right, online networking will support your offline network, not replace it"

2) Social Netiquette: Mind Your Manners
This is a useful "etiquette guide for using the Web as a tool in the executive job search"

Kevin's a "Reluctant Luddite" who's also a veteran tech/science journalist (who was previously on the mastheads of some great IDG/ZiffDavis pubs including Baseline, Computerworld, Illuminata and NetworkWorld). As someone who has successfully reinvented himself and is embracing new media head on, Kevin's setting a good example of how being an ever-ever evolving, creative chameleon is what communicators should do in order to thrive in this Ice Age.

My own maxims for employment in the recession:
1) Be yourself-- remember who you are, what you like to do, what you do well
2) Adapt to what's going on, and what's coming. The only thing that's constant is change
3) Reach out-- to friends, colleagues and associates (old, new, and future)
4) Give back-- it is better to give than to recieve. Connect those you know with others who will value and appreciate them.
5) Keep smiling

And as Churchill said in the midst of even tougher times (the Blitz the Battle of Britain")
"Never, Never, Never Give Up"
"Let us go forward together"

Shall we?

No comments:

Post a Comment

I welcome your thoughts and comments. Feel free to e-mail me directly: