My friend and fellow Nantucket Conference collaborator Scott Kirsner did an interesting post on his InnoEconomy blog that appeared in the Globe recently... In it he and other are musing the
branding of New England:
What Does 'New England' Mean in the New Global Economy?
http://www.innoeco.com/2008/12/what-does-new-england-mean-in-new.html
My two suggestions for New England taglines:
1) New England-- A History of Innovation.
2) Where tradition meets new ideas
Several years ago the State of New Jersey did a contest and came up with some funny submissions:
More than Newark
NJ--what exit
NJ-- you godda problem with that?
The paradox of insular language
1 year ago
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